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🇸🇦Sales CV for Saudi Arabia: How to Show Your Numbers and Market Coverage

Saudi sales managers want to know what you sell, to whom, in which region and how you performed against target. A CV that answers that quickly gets the interview.

Faisal Abdullah Al-Qahtani

Key Account Manager - FMCG
faisal.alqahtani.sales@gmail.com • +966 53 708 2145 • Riyadh, Saudi Arabia • linkedin.com/in/faisal-alqahtani-kam
Professional Summary

Key Account Manager with 6 years of B2B and FMCG sales experience in the Central Region, managing modern trade chains and wholesalers. Strong at negotiating annual agreements, planning promotions and growing shelf share. Fluent in Arabic and English, with a valid driving license and available to travel across the Kingdom.

Professional Experience
Key Account ManagerJan 2022 – Present
Najd Consumer Goods Co. | Riyadh, Saudi Arabia
  • Manage 6 hypermarket and supermarket chains across the Central Region
  • Grew account revenue 22% year on year by negotiating joint business plans and extra display space
  • Planned Ramadan and back-to-school promotions with category buyers, beating volume targets in both seasons
  • Cut overdue receivables by 35% through monthly statement reviews with account finance teams
  • Track sell-out data weekly in Salesforce and Excel to adjust orders and avoid out-of-stocks
Sales RepresentativeSep 2019 – Dec 2021
Al Yamamah Food Distribution | Riyadh, Saudi Arabia
  • Covered 90+ grocery and wholesale outlets on a weekly route
  • Opened 40 new outlets in east Riyadh within the first year
  • Ranked top 3 of 15 representatives for target achievement in 2021
Education
Bachelor of Business Administration, Marketing2014 – 2019
King Saud University | Riyadh, Saudi Arabia
Skills

Key account management • Modern trade • Wholesale channel • Negotiation • Joint business plans • Trade promotions • Sell-in and sell-out analysis • Salesforce CRM • Route planning • Excel • Merchandising standards • Collections

Languages

Arabic (Native) • English (Fluent)

Certifications
Strategic Negotiation Skills2023
Riyadh Business Training Institute
Personal Details

Nationality: Saudi • Driving License: Saudi driving license • Marital Status: Single

Sales CV example — Saudi ArabiaEdit this CV with your details

The sales job market in Saudi Arabia

Sales roles exist across the Kingdom, but each region has its own character: Riyadh and the Central Region (consumer goods, technology and B2B sales), Jeddah and the Western Region (trading, import and retail) and the Eastern Province (industrial sales, building materials and services for the energy sector). Real estate, automotive and telecom sales also hire actively.

Some sales and retail titles may fall under Saudization rules or give priority to nationals, depending on the activity and title. For general CV norms see the Saudi Arabia guide, and for general skills see the sales CV page.

Licensing and certifications

Sales usually does not require a professional license, but some requirements appear again and again in job ads:

Always verify with the official authority or employer if the role is in a regulated sector.

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Keywords from sales job ads in Saudi Arabia

B2B salesKey account managementFMCGModern tradeBusiness developmentSales targetsCRMSalesforceNegotiationTerritory managementDistributorsCollectionsArabic and EnglishValid driving license

Use only the terms that truly describe your experience. Have a specific job ad? Match your CV to it →

Experience bullet examples

Edit them with your real numbers and never claim results you did not achieve.

Tips for a sales CV in Saudi Arabia

1. Lead every bullet with a number

Target achievement, growth percentage or new accounts. "Grew revenue 22% year on year" beats "responsible for sales".

2. Name the region and channel

Write Central Region or Eastern Province, and the channel (modern trade, wholesale, B2B), so the manager sees you know the same market.

3. Seasonal experience is an asset

If you planned Ramadan, Eid or back-to-school promotions, say so; these are critical periods for consumer goods companies in the Kingdom.

4. License and travel up front

Write "Saudi driving license" and "Available to travel" if true, since many roles cover more than one city.

5. A short cover letter

When emailing a sales manager directly, a short note with your strongest number helps. Try the <a href="/en/cover-letter/">cover letter generator</a>.

CV norms in Saudi Arabia

Photo◐Very common in Saudi Arabia and some employers ask for it. Keep it formal.
Nationality✓Almost always included, as it ties into hiring procedures and Saudization.
Usual lengthⓘTwo pages usually suffice; senior engineers with major projects may need slightly more.
LanguageⓘEnglish in large private companies; Arabic is very important in many organizations.

Full CV guide for Saudi Arabia → · General sales CV example →

FAQ

Should I show targets in riyals or percentages?

Percentages are usually safer and clearer, e.g. "Achieved 112% of annual target". If you use absolute figures, make sure they are not confidential.

Do I need a photo on a sales CV?

It is not mandatory, but it is common in Saudi Arabia, and some employers ask for it in customer-facing roles. If you add one, keep it formal.

I'm a fresh graduate. What goes on a sales CV?

Internships, part-time customer-facing work and university projects. Be truthful, and mention your driving license if you have one.

Which template suits sales?

Modern or Executive, both single-column. Start in the <a href="/en/?country=saudi-arabia&job=sales#start">CV builder</a> and pick the template.

How do I know my CV will pass the ATS?

Run it through the <a href="/en/cv-checker/">CV checker</a> for an indicative score and feedback, then revise.

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